Research Teams

Colleges & Faculties

Agribusiness Management and Branding

2024-08-30 15:31:12

Positioned in marketing management of agricultural products, the team focuses on the applied research of marketing theories, and develops a unique advantage through research on the marketing of agricultural products reflecting the characteristics of urban agriculture and adapted to the demand for agricultural products in metropolitan areas. These include research on marketing of agricultural products such as vegetables, grain and economic crops, fruits, flowers and poultry, logistics and supply chain management of agricultural products, and the behaviour of consumers of agricultural products and agricultural production and management entities. In 2021, team members published 11 papers, including 6 in core journals. Ms. Liu Ruihan has been a board member of the Chinese Association of Market Development and the Beijing Association of Agricultural Economics since 2017. Ms. Liu Ruihan has been appointed by Beijing Municipal Bureau of Agriculture and Rural Affairs/Beijing Municipal Bureau of Finance as an expert in Industrial Economy of Beijing Innovation Team of Grain and Economic Crops Industrial Technology System.

Team Members:

1.Guilin, e-mail: guilin9089@sina.com

2.Hu Baogui, e-mail: hubaogui@126.com

3.Liu Ruihan, e-mail: ruihanliu@sina.com

4.Zhang Zhiqiang, e-mail: zqmel@sina.com

5.Wu Chunxia, e-mail: wuchunxia79@163.com

6.Yang Boqiong, e-mail: yangboqiong@yeah.net

7.Yan Jichao, e-mail: 20127601@bua.edu.cn

8.Ni Dongmei, e-mail: 20138102@bua.edu.cn

9.Li Tingting, e-mail: ltt0726@163.com

10.Wang Hong, e-mail: wanghongbit@126.com

11.Xu Shuang, e-mail: xushuang8510@163.com

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